Stay22 Partners with Badminton World Federation (BWF) as the Sport’s Official Travel Solutions Partner for 2020 and 2021

Montreal, Quebec, Feb. 26th, 2020 – Stay22, the map-based solution that aims to revolutionize event-travel, has announced a new partnership with the Badminton World Federation (BWF), the international governing body of badminton. The partnership will solidify Stay22’s position as a leading travel solution for sport travel. The BWF is partnering with its first Travel Solutions Partner as part of its mission to help fans and athletes find accommodation options near tournament venues.

The agreement was brokered by Infront, the BWF’s exclusive media and marketing partner.

BWF Secretary General Thomas Lund, said: “We see tremendous value in partnering with Stay22. Its location-based maps will help enhance the fan experience when it comes to traveling and staying near events. Their location-centric mapping system makes it easy for sport-enthusiasts to easily search and book any type of accommodation or travel services near our events or venues.”

Enhancing the fan and athlete experience

With over 700 million fans worldwide and 33000 athletes traveling to five continents, the Stay22 maps will be useful to help fans and athletes travel better. The Stay22 technology is currently available in over 50 countries and offers more than 35 million bookable listings to choose from. Travelers can search and book the best accommodation suiting their needs and budget.

“Stay22 shares a similar vision as BWF: creating a great customer-centric approach to better serve sports fans. We are pleased they chose us to provide value to their fans and athletes. Our team has committed on delivering the best travel experience possible when athletes and fans will be looking for accommodations and travel services worldwide,” said Frederic Aouad, Sales Director of Stay22.

Unlocking the door to Asia

Partnering with an established sports federation such as the BWF is a solid statement for Stay22 as it continues to position itself as the best event travel solution for the sports industry. Badminton has over 573 million fans in Asia and has consistently ranked among the top-three sports across many major markets on the continent. This partnership further accentuates Stay22’s desire to expand in the Asia-Pacific market.

About Stay22

Stay22 is the location-based interactive map simplifying travel booking for events by displaying accommodations at the lowest available price. Displaying both Airbnb and hotels on the same map, Stay22 has the largest inventory in the industry and offers more than 35 million bookable listings in over 50+ countries and territories. Since its creation in 2016, Stay22 has partnered with over 10,000 event organizers and ticketing platforms to offer travelers and event-goers a seamless booking experience.

About BWF

The Badminton World Federation (BWF) is the international governing body of the sport of badminton, recognised by the International Olympic Committee (IOC) and the International Paralympic Committee (IPC). It was originally the International Badminton Federation (IBF) which was founded on 5 July, 1934, before being rechristened the Badminton World Federation in 2006.

The purpose and objectives of BWF include regulating, promoting, developing and popularising the sport of badminton throughout the world and organising, conducting and presenting international events at the highest level.

The BWF’s vision is to make badminton a leading global sport accessible to all – giving every child a chance to play for life. Its mission is to lead and inspire all stakeholders; to deliver entertainment through exciting events to drive fan experience; and to create innovative, impactful and sustainable development initiatives.

BWF has its headquarters in Kuala Lumpur, Malaysia, with 193 Member Associations worldwide.

Poul-Erik Høyer is the BWF President and Thomas Lund is the BWF Secretary General.


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